Market competition determinants of consumer behavior

The purpose of this work is the analysis consumer behavior, as well economic, social, cultural, and psychological influences on consumers when choosing purchasing special products. According to Schiffman Kanuk (2009), behavior that manifest during search, purchase, use, evaluation, disposal products services they expect satisfy their needs, purchase includes a process according which who have identified collect information, find way how fulfill needs desires (Kurtz & Boone, 2009). During research, comparative economic methods statistical will be used. As an instrument, multifactor leadership questionnaire (MLQ) was used psychometric method (Bass Avolio, 2000), with psychographic measures lifestyle. results research very useful because help further issue. many times topic are done, we see different complex changing, therefore continuous study required, always include all changes made in environment.